Campaigns and Elections

Political Advertising in the United States

Erika Franklin Fowler, Michael M. Franz, and Travis N. Ridout

First Edition • February 23, 2016 • 216 pages

Print: $29.00 USD/$37.50 CAD • Ebook: $19.99 USD/$25.99 CAD

Click here to read a sample from Political Advertising in the United States. Political advertising is as important as ever—ad spending records are broken each election cycle, and the volume of ads aired continues to increase. Political Advertising in the United States is a comprehensive survey of the political advertising landscape…

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Interest Groups and Lobbying: Pursuing Political Interests in America

Thomas T. Holyoke

First Edition • March 1, 2014 • 352 pages

Print: $35.00 USD/$45.50 CAD • Ebook: $22.99 USD/$22.99 CAD

An examination of interest group politics, lobbying, and their role in the political decision-making process

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The Campaign Manager: Running and Winning Local Elections

Catherine Shaw

Fifth Edition • January 7, 2014 • 440 pages

Print: $42.00 USD/$54.50 CAD • Ebook: $25.99 USD/$25.99 CAD

Successful campaign manager and three-time mayor of Ashland, Oregon, Catherine Shaw presents a clear and concise, must-have handbook for navigating local campaigns. This handbook gives political novices and veterans alike a comprehensive and detailed plan for organizing, funding, publicizing, and winning local political campaigns. Finding the right message and targeting…

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Campaigns and Elections American Style

James A. Thurber, Candice J. Nelson

Fourth Edition • July 30, 2013 • 352 pages

Print: $42.00 USD/$54.50 CAD • Ebook: $25.99 USD/$25.99 CAD

With new and revised essays throughout, Campaigns and Elections American Style provides a real education in practical campaign politics. In the fourth edition, academics and campaign professionals explain how campaign themes and strategies are developed and communicated, the changes in campaign tactics as a result of changing technology, new techniques…

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The Parties Respond: Changes in American Parties and Campaigns

Mark Brewer, L. Sandy Maisel

Fifth Edition • August 7, 2012 • 392 pages

Print: $39.00 USD/$50.50 CAD • Ebook: $25.99 USD/$25.99 CAD

As a survey of the most current and significant issues affecting party politics in the United States, The Parties Respond has become a standard for reference and college course use.

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Republican Ascendancy in Southern U.S. House Elections

Seth C. McKee

First Edition • August 1, 2009 • 272 pages

Print: $37.00 USD/$52.50 CAD • Ebook: $22.99 USD/$26.99 CAD

Tremendous transformation marks the last three decades of American politics, and nowhere has this change been as distinctive and penetrating as in the American South. After 120 consecutive years of minority status, the rapid ascendancy of Southern House Republicans in the 1990s has reshaped the contours of contemporary American politics:…

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American Voter Turnout: An Institutional Perspective

David Hill

First Edition • December 13, 2005 • 192 pages

Print: $37.00 USD/$49.99 CAD • Ebook: $22.99 USD/$26.99 CAD

Using a combination of existing and original research, this new text provides a simple explanation for the low turnout in American elections: rather than creating an environment conducive to participation, the institutional arrangements that govern structure participation, representation, and actual governance in the United States create an environment that discourages…

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Voting for Women: How the Public Evaluates Women Candidates

Kathy Dolan

First Edition • August 1, 2003 • 208 pages

Print: $40.00 USD/$98.99 CAD

Women comprise an ever-increasing percentage of the candidate pool for elective office in the United States. Public opinion surveys profess strong support for female candidates, yet many of these same candidates still encounter skepticism (at best) or hostility (at worst) from the public. The role of candidate gender in elections…

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Class and Party in American Politics

Jeff Stonecash

First Edition • June 1, 2000 • 208 pages

Print: $41.00 USD/$99.99 CAD

This single volume work examines whether class political divisions have increased or decreased over time in America. Most studies have concluded that class differences have declined, and that Democrats have alienated their electoral base—the working class. However, counter to these scholarly and pundit mainstream, in Class and Party in American…

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The New Hampshire Primary and the American Electoral Process

Niall Palmer

First Edition • November 19, 1999 • 216 pages

Print: $41.00 USD/$53.99 CAD

New Hampshire is the subject of Palmer’s book precisely because it serves as the first presidential primary every four years. Many critics of the New Hampshire primary fault it for being too arcane, too unrepresentative, and too quixotic to use as a gatekeeper of who becomes President. Palmer went to…

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